Common Case Study

Ski Mask Dog x Common

Memecoin $SKI Utilizes Common Contests to Boost Engagement and Reward Token Holders

With our latest release, Common Contests, we’ve completely changed how memes and engagement impact the value of your favorite token-powered communities.

Click to view Ski Mask Dog's first Contest on Common.

$SKI Meme Contest

Igniting Engagement With Contests

Contests are community-hosted competitions that spark creativity, drive engagement, and reward meaningful participation.

Choose any type of contest, from meme battles, to project idea pitches, to governance discussion. Then, create a Contest Topic in your community where members can submit entries.

Your Contests can be funded by your proprietary token, so the winning submissions receive immediate, valuable prizes. And you get thoughtful, relevant engagement.

Launching a Contest with $SKI

For our inaugural public contest, Common teamed up with $SKI, a Base memecoin celebrated for its playful branding, surrounding privacy, anonymity and freedom of expression.

$SKI wanted to ensure they were rewarding genuine engagement, instead of airdrop farming. So they turned to Common Contests. In turn, we launched a Meme Showdown that embodied their community’s whimsical spirit while fostering creative participation.

Amplifying Engagement via Social

Social media played a crucial role in boosting participation for the Meme Showdown, generating over 35.8k impressions across Twitter (X) and amplifying excitement throughout the contest.

Key Highlights

The success of these tweets showed how strategic social media partnerships drives participation and engagement, helping build a stronger, more active community on Common.

Why Contests Matter

$SKI needed a way to turn token holders into active community members. Common Contests gave them a platform for:

$SKI Contest

The Details:
Participation
Prize Pool: 14,900 $SKI
The Winner

The winning meme, “KING SKI” celebrated $SKI’s defiance against tradition, and rallying the community around Ski Mask Dog emerging victorious over other memecoins.

This Is The King Of Meme Coins
$SKI Fights And Overthrows The Bearish
$SKI Will Always Be And Remain King 👑
$SKI

The winner inspired laughter, pride, and camaraderie among $SKI holders, receiving 38k weighted upvotes and seven comments. But the impact didn’t stop at engagement: the $SKI prize pool saw explosive growth over the next few days.

Prize Value Over Time

Source: dextools

Since the contest's conclusion, the winning prize has surged in value over 9x, from $300 to more than $2,800, showcasing how Contests can amplify token activity and community value.

In the End (but this isn’t the end)

Common Contests turned Ski Mask Dog’s token holders into a vibrant, engaged community. The Meme Showdown wasn’t just a fleeting event—it boosted engagement, circulated tokens, and solidified $SKI’s identity.

Want to see the onchain activity for the ski contest? Check out the contest data and transactions within basescan.

Click here to set up your Common Community
Ready to Energize your Community?

Reach out to Mitchy@common.xyz or @Mitchy_Common on TG

Learn More About Contests:

What Are Contests?
Contests & Weighted Voting FAQ

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